Globalization and Public Relations in Postcolonial Nations

De (autor) ,
Notă GoodReads:
en Limba Engleză Carte Hardback – 17 Oct 2012
By concentrating on issues in postcolonial nations, the authors decenter western notions of public relations practice and embrace the cultures, economies, and political structures that have been profoundly influenced by the legacy of colonialism. Instead, the authors conceptualize public relations as a communicative and relationship-building practice that can bridge the political- and cultural-economic spheres of globalization, recasting practice as a central tenet of a global social justice agenda.The purpose of this study is to examine critically how public relations is shaping globalization efforts and practices in countries that have historically experienced western control. The study aims to document those practices to solidify a commitment to participatory public relations that alleviates serious social issues and inequities. This is an important book for public relations scholars and practitioners, along with those in the strategic communication, international communication, and international relations fields.
Citește tot Restrânge

Preț: 62575 lei

Preț vechi: 68763 lei

Puncte Express: 939

Preț estimativ în valută:
12466 13813$ 10671£

Carte disponibilă

Livrare economică 06-20 decembrie
Livrare express 04-12 decembrie pentru 8153 lei

Preluare comenzi: 021 569.72.76


ISBN-13: 9781604978162
ISBN-10: 1604978163
Pagini: 416
Dimensiuni: 152 x 229 x 27 mm
Greutate: 0.78 kg
Ediția: New.
Editura: Cambria Press