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Global Issues of Information Technology Management: Global Information Technology Management Series, cartea 1

Autor Shailendra Palvia
en Limba Engleză Hardback – 8 ian 2015
With the political and social changes taking place in Eastern Europe combined with the changes in Western European markets and Japanese global marketing strategies, American corporations now can utilize information technology as the ultimate weapon in reshaping/expanding their global marketing strategies. Today, global information technology is not just a set of tools for computing, but rather is viewed as a strategic tool to bring organizations growth and prosperity. The Global Issues of Information Technology Management is the right source for discovering untapped potential of your information technology. It is a global tool for the growth and prosperity of your organization.
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Specificații

ISBN-13: 9781878289100
ISBN-10: 1878289101
Pagini: 688
Dimensiuni: 164 x 238 x 41 mm
Greutate: 1.1 kg
Editura: Information Science Reference
Seria Global Information Technology Management Series