Cărți de Gianluigi Guido

Non-Fungible Tokens (NFTs): Examining the Impact on Consumers and Marketing Strategies

Autor Andrea Sestino et al.

2 iul 2022

Preț: 294^.64 lei

22-36 zile | 5-11 zile

The Salience of Marketing Stimuli: An Incongruity-Salience Hypothesis on Consumer Awareness

Autor Gianluigi Guido

29 apr 2001

Preț: 914^.96 lei 1115^.81 lei

43-57 zile

-18%

Sustainable Luxury Brands: Evidence from Research and Implications for Managers

Palgrave Advances in Luxury

Autor Cesare Amatulli et al.

7 feb 2017

Preț: 908^.14 lei 1107^.48 lei

43-57 zile

-18%

Godfather Marketing: Prophecies for the Markets of the Future

Palgrave Studies in Marketing, Organizations and Society

Autor Gianluigi Guido

4 oct 2024

Preț: 697^.55 lei 850^.66 lei

43-57 zile

-18%

Beyond Ethical Consumption

Autor Gianluigi Guido et al.

29 feb 2016

Preț: 542^.33 lei 669^.55 lei

43-57 zile

-19%