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Entrepreneurial Thinking de Suzanne Mawson

Entrepreneurial Thinking

Autor Suzanne Mawson, Lucrezia Casulli
en Limba Engleză Hardback – 15 mar 2024
The ability to think entrepreneurially has become essential today. This new, unique and engaging textbook guides all students in their learning and application of an entrepreneurial mindset to ensure that they are ready to generate ideas, solve problems and contribute towards a better world.
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Specificații

ISBN-13: 9781529795325
ISBN-10: 152979532X
Pagini: 352
Dimensiuni: 194 x 252 x 23 mm
Greutate: 0.88 kg
Ediția:1
Editura: SAGE Publications Ltd

Notă biografică

Suzanne Mawson is a Senior Lecturer in Entrepreneurship at the Hunter Centre for Entrepreneurship at the University of Strathclyde, where she teaches creativity and entrepreneurial thinking at Masters and MBA level. She is an expert in business development and growth, with particular expertise in programming and interventions to support ambitious and growth-oriented firms. Suzanne¿s research interests also cover alternative entrepreneurial finance such as crowdfunding, as well as start-up and growth-oriented entrepreneurship in migrant and refugee communities. Her research has been published in a range of leading entrepreneurship and management journals including International Small Business Journal, Entrepreneurship & Regional Development and Industrial Marketing Management. She also co-authored the social enterprise textbook Social Entrepreneurs: Can they change the world? (Macmillan, 2017).