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E-Business Essentials de Hamed Taherdoost

E-Business Essentials: EAI/Springer Innovations in Communication and Computing

Autor Hamed Taherdoost
en Limba Engleză Paperback – 6 sep 2024
The author covers a wide range of e-business-related topics, such as e-environment, e-business security, billing and payment systems, supply chain management, digital marketing, customer relationship management, business intelligence, e-business adoption, change management, performance measurement, legal, and regulatory.
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Specificații

ISBN-13: 9783031396281
ISBN-10: 3031396286
Pagini: 464
Dimensiuni: 155 x 235 x 25 mm
Greutate: 0.7 kg
Editura: Springer
Colecția EAI/Springer Innovations in Communication and Computing
Seria EAI/Springer Innovations in Communication and Computing

Cuprins

Chapter 1. Introduction to E-Business.- Chapter 2. E-Business Models & Strategies.- Chapter 3. E-environment.- Chapter 4. Evolution and Applications of the Internet in E-business.- Chapter 5. E-Business Security and Control.- Chapter 6. Billing and Payment Systems.- Chapter 7. Supply Chain Management in E-Business.- Chapter 8. E-Procurement.- Chapter 9. Digital Marketing.- Chapter 10. Customer Relationship Management.- Chapter 11. Business Intelligence.- Chapter 12. E-Business Adoption.- Chapter 13. Change Management.- Chapter 14. Analysis and Performance Measurement in E-Business.- Chapter 15. Legal, Regulatory, and Ethics in E-business.

Notă biografică

Dr. Hamed Taherdoost, who possesses a Ph.D. in Computer Science and specializes in Information Technology Management, Research & Development, and the Science of Power Electricity, is an accomplished leader and R&D expert. With more than two decades of experience spanning both academic and industrial domains, he has occupied key positions such as CTO, CEO, and R&D Manager across a multitude of multinational corporations. His project portfolio spans multiple industries, including transportation, laboratory, hospital, and IT development, and he has contributed to a number of significant breakthroughs in industrial and IT projects. In addition to his extensive experience in the industry, he has amassed an impressive collection of academic accomplishments, including multiple best paper and outstanding reviewer awards. Scholarly works include a number of books and more than 160 scientific articles published in conference proceedings and peer-reviewed international journals pertaining to technology and research methodology. His memberships include IEEE and IFIP TC 11. He has also served on the editorial, reviewer, and advisory boards of a number of peer-reviewed journals, including those published by Taylor & Francis, Elsevier, Inderscience, MDPI, EAI, and IGI Publishing.

Textul de pe ultima copertă

This textbook presents comprehensive treatment of the e-business environment and the tools and strategies necessary for success in the digital realm. The author covers a wide range of e-business-related topics, such as e-environment, e-business security, billing and payment systems, supply chain management, digital marketing, customer relationship management, business intelligence, e-business adoption, change management, performance measurement, legal, and regulatory. The book focuses on the ethical and legal issues of e-business and offers practical advice for establishing and maintaining successful e-business operations. The book also discusses the challenges of keeping up with swiftly evolving technology and the ever-changing internet landscape, including online transactions, data security, and administration. The author seeks to advance e-business research and practice by providing a comprehensive and up-to-date overview of the field. The author includes case studies that span various industries and companies, from small startups to large corporations, providing readers with a diverse and practical perspective on e-business.
  • Covers fundamental topics needed to comprehend e-business, from systems, to security, to ethics;
  • Includes case studies to help readers understand how to implement e-business concepts and strategies;
  • Stresses the significance of performance measurement in e-business, giving tools to assess e-business performance.