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Dirty Storytelling

Autor Nick Winkler
en Limba Engleză Paperback
Your marketing is unbelievably perfect. In fact, it's so perfect it's killing you. Perfect simply isn't believable. It is ignored. Stop covering up your imperfection- your dirt- with perfectly clean stories. Dirty Storytelling: Market with Mud shows individuals and organizations how to use imperfection to inspire belief, trigger stories that spread, and ignite growth.
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Specificații

ISBN-13: 9780985789121
ISBN-10: 0985789123
Pagini: 220
Dimensiuni: 140 x 216 x 12 mm
Greutate: 0.26 kg
Editura: Winkler Groups