This textbook/workbook takes an interactive approach to the study of color and design, highlighting the elemental importance for designers to understand how color is perceived, experienced, and manipulated in order to be used effectively in their designs. Workbook activities encourage the student to interact with the world around them by capturing images using their cell phones and other digital devices. Space is provided for students to mount assignments illustrating their understanding of the concepts. This highly visual text will explore and apply the principles of color and design and help stir the imagination of today's art and design students.