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Decoding the Metaverse de Chris Duffey

Decoding the Metaverse

Autor Chris Duffey
en Limba Engleză Paperback – 28 feb 2023
Get your business involved in the metaverse and learn how to build your company's presence within Web3. Engage with emerging case studies from prominent brands and see the benefits of the metaverse first-hand.
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Specificații

ISBN-13: 9781398609044
ISBN-10: 1398609048
Pagini: 370
Dimensiuni: 156 x 234 x 20 mm
Greutate: 0.56 kg
Editura: Kogan Page

Cuprins

Chapter - 00: Introduction; Section - ONE: Decoding the platform; Chapter - 01: Web 1.0, Web 2.0, Web 3.0; Chapter - 02: The Metaverse and Web3; Chapter - 03: Blockchain; Section - TWO: Decoding the experience; Chapter - 04: NFTs; Chapter - 05: Gaming; Chapter - 06: Entertainment; Chapter - 07: Digital fashion; Chapter - 08: Tokenomics; Chapter - 09: 3D worlds; Chapter - 10: Infrastructure: Endpoints, central systems, network, software and AI; Section - THREE: Decoding the imperatives; Chapter - 11: Ethics, privacy, security and standards; Chapter - 12: Connection, unity, and community; Chapter - 13: World of empowerment

Notă biografică

Chris Duffey is one of the world's leading voices for designing digital experiences with emerging technology. For over 25 years, Duffey has worked with some of the biggest companies in the world. A leading strategic futurist and expert on growth opportunities for brands, organizations and society using technology and creativity, Duffey spearheads Adobe's Creative Cloud strategic development partnerships.

He has been featured by more than 100 global media outlets, including The Wall Street Journal, The Economist, Inc., Adweek, Ad Age, Cheddar, The Mirror, The Drum, Campaign, CMO.com, The New York Post and Business Insider, and profiled by Google, McKinsey and Wharton. He writes about the metaverse, Web3, blockchain, NFTs, DAOs, DeFi, cryptocurrency, AR/VR, generative AI, spatial computing and virtual worlds.