Kellogg on Integrated Marketing
Editat de Dawn Iacobucci et al.
12 noi 2002
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Cărți de Dawn Iacobucci
Advances in Services Marketing and Management
Editat de David E. Bowen et al.
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Mediation Analysis
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Networks in Marketing
Editat de Dawn Iacobucci
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Handbook of Services Marketing and Management
Autor Dawn Icobucci et al.
19 noi 1999
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Three Essential Analytical Techniques for the Behavioral Marketing Researcher
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30 noi 2015
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Reflections of Eminent Marketing Scholars
Editat de Dawn Iacobucci
7 mar 2022
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Continuing to Broaden the Marketing Concept
Editat de Dawn Iacobucci et al.
17 sep 2020
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Marketing Research
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