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Creating Good Work de R. Schultz

Creating Good Work

Editat de R. Schultz
en Limba Engleză Hardback – 15 mar 2013

Urgența soluționării problemelor sistemice globale — de la inegalitate la accesul limitat la resurse — impune o schimbare de paradigmă pe care nu o mai putem amâna. Observăm că modelul tradițional de afaceri devine insuficient în fața provocărilor actuale, iar Creating Good Work vine să umple exact acest vid de execuție. Dacă volumul Social Entrepreneurship de Rasheda L. Weaver v-a oferit cadrul teoretic și conceptele de bază, această lucrare editată de R. Schultz oferă instrumentele practice și studiile de caz necesare pentru implementarea efectivă a schimbării. Suntem de părere că valoarea acestui volum rezidă în onestitatea cu care documentează succesul unor programe care au dărâmat bariere structurale. Structura cărții este riguros organizată pentru a ghida cititorul de la strategie la execuție. Prima parte pune bazele prin design disruptiv și clarificarea aspectelor legale, urmată de o analiză a microfinanțării ca motor de creștere. Ulterior, accentul se mută pe impactul social în educație și sănătate, culminând cu rolul tehnologiei în serviciul umanității. Găsim în aceste pagini nu doar inspirație, ci un manual de operare pentru cei care vor să scaleze impactul social fără a sacrifica sustenabilitatea financiară. Este o analiză pragmatică a modului în care colaborarea înlocuiește competiția în noul ecosistem al antreprenoriatului social.

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Specificații

ISBN-13: 9780230372030
ISBN-10: 0230372031
Pagini: 220
Ilustrații: XVII, 220 p.
Dimensiuni: 159 x 242 x 30 mm
Greutate: 0.52 kg
Ediția:2013 edition
Editura: Palgrave Macmillan US
Locul publicării:New York, United States

De ce să citești această carte

Această carte este esențială pentru liderii de organizații non-profit și antreprenorii care doresc să treacă de la fapte bune punctuale la sisteme sustenabile. Veți câștiga o înțelegere clară a modului în care se măsoară impactul real și veți învăța strategii de marketing social direct de la practicieni care au reușit să producă schimbări la scară largă. Este ghidul de care aveți nevoie pentru a transforma o viziune socială într-o entitate funcțională.

Despre autor

R. Schultz este un editor și specialist recunoscut în domeniul antreprenoriatului social, dedicat documentării modelelor de afaceri care produc un impact pozitiv în societate. În volumul Creating Good Work, Schultz reunește o cohortă impresionantă de experți, de la teoreticieni ai designului disruptiv la practicieni în microfinanțare și tehnologie. Prin munca sa de coordonare, el reușește să sintetizeze experiențe diverse într-un cadru coerent, facilitând transferul de cunoștințe între sectorul academic și cel antreprenorial, cu scopul declarat de a oferi soluții aplicabile la problemele sociale contemporane.

Descriere scurtă

Creating Good Work is a practical guide book, that recounts the stories of some of the most successful social entrepreneurial programs operating today, with real life examples of and how they overcame both physical and societal barriers to create a lasting impact on the world they encounter.

Cuprins

Foreword; C.Dorsey Introduction; R.Schultz PART I: LAYING THE FOUNDATIONS FOR SOCIAL ENTREPRENEURSHIP Deliberate Disruptive Design; C.Dunn Understanding Social Enterprise; J.Trexler Why Change Happens and Why it Sometimes Doesn't; R.Schultz From Competition to Collaboration: Toward a New Framework for Entrepreneurship; T.Khozein, M.Karlberg & C.Freeman Legal Issues For Social Entrepreneurs; A.Bromberger Social Marketing: Influencing Behavior for Social Impact; A.Andreason Measuring the Impact of Social Entrepreneurship; R.P.Herman Evaluating Complex Change; G.Eoyang PART II: FINANCING THE WORLD – MICROFINANCE AND SOCIAL PROFIT Catalyzing Growth; W.Foote Seeding The Roots Of Microfinace; S.Davis The Financial Cooperative Movement; C.Rosenthal PART III: DEFINING THE SOCIAL EDGE – EDUCATION AND SOCIAL WELL BEING Building Fundamental Principles; D.Stoneman Raising The Learning Curve; G.Kosman PART IV: DELIBERATELY DISRUPTIVE TECHNOLOGY Technology Serving Humanity; J.Fruchterman Vapor Technology And Giant Rats; B.Weetjens PART V: A HEALTHY ECONOMY REQUIRES A HEALTHY POPULATION Access To A Better Life; B.Shore Wellness Is More Than Not Being Sick; R.Onie PART VI: SOCIAL JUSTICE – THE PEACEFUL WARRIOR'S QUEST TO CREATE A MORE SANE WORLD Ending Torture, Now; K.Tse Video Advocacy At The Leading Edge Of Human Rights; J.C.Chang PART VII: INTERACTION, COLLABORATION, AND POSITIVELY DISRUPTIVE SOLUTIONS Building Green Economy Thinking; G.Wendt Connecting Urban Social Entpreneurs; E.Stewart Onward; M.Yunus & R.Garan

Recenzii

"Whether you are an experienced social entrepreneur - or just thinking of becoming one - Creating Good Work is a powerful read. It provides practical insights on key elements that will build successful businesses and reminds all of us why we're doing what we're doing: the desire to create a better world for all of us." - Van Jones, president, Rebuild The Dream
"Creating Good Work offers those of us interested in 'deliberately disruptive design' inspiration and wisdom from the most potent leaders of our time. This book has done an incredible service by compiling in one place practical lessons and a framework for everyone engaged in a lifelong study of how to improve our world." - Carla Javits, President, REDF (Roberts Enterprise Development Fund)
"Creating Good Work is a must read for any student considering a meaningful, purpose-driven career in business. Why live your life any other way?" - Steve Mariotti, Founder, NFTE, National Federation for Teaching Entrepreneurship
"Building a healthy economy requires a commitment to making a difference in the world. Creating Good Work provides powerful and inspiring examples of how that can take place." - Larry Senn, Chairman Senn Delaney, Author of Up the Mood Elevator: Living Life at Your Best
"At Goodwill Industries, we've always operated by the dictum of creating good work. Creating Good Work is a clear demonstration of thought leadership and innovative practice in the realm of social enterprise. This book will serve as a GPS for 21st century social innovation." - Jim Gibbons, President and CEO, Goodwill Industries International
"Social entrepreneurs are committed to a goal that neither our government nor big business has been willing to take on - the building of an enlightened society. It's the job of these special people who want to leave the world a better place for those who have yet to be born. The book provides practical, hard-won advice for how prospective and even in-the-trenches social entrepreneurs can do just that. This is a book you'll not want to miss." - Jeff Hollender, cofounder, Seventh Generation
"Ron Schultz has done a great job of compiling and illuminating an A to Z read that encompasses theory, application, and practice, peppered with lots of pragmatic advice. Creating Good Work provides a needed pathway that leads us from thought to essential action as it helps readers explore and develop transformative ways to influence social change. It's an informative and important read for all who are interested in finding a new way forward." - Beverly Schwartz, author of Rippling: How Social Entrepreneurs Spread Innovation Throughout the World, and VP Global Marketing, Ashoka
"If you are interested in Social Entrepreneurship - as an entrepreneur, a student, a teacher, a politician, a funder, or simply a citizen of a world that needs to create good work - then read this book. Read what you need, when you need it, and youmight find yourself becoming a peaceful warrior in the battle to change the world, one disruptive step at a time." - Dr. ML Rhodes,
Director Undergraduate Teaching & Learning, School of Business, Trinity College Dublin
"Creating Good Work focuses on 'social innovation,' which is the third largest pillar of innovation within our society. Our ability to create good work in the social innovation sphere will be the absolute decisive challenge for our next generation. This is especially true in terms of building our future economies. The only resource that will really count will be: how well will people be able to develop their own capabilities? With this wonderful book, Ron Schultz provides a practical and pioneering work on this subject." - Peter Spiegel, Head of Institute, Genesis Institute for Social Innovation and Impact Strategies, Berlin, Germany
"All entrepreneurship should be social - it should advance a social good. But often, it is merely opportunistic, harnessing impulses over choices, addictions over needs. Creating Good Work shows how to disrupt harmful business practices, deliberately, through innovations that create value for everyone." - Bill Shireman, CEO and President, Future500.
"Today just good enough ... no longer is. A bold goal, like ending childhood hunger, requires a new outlook. This book has the impact of defibrillator paddles on your worldview of what good work is. Your eyes will be opened to new possibilities!" -Ron Martin, former CEO, Mission Federal Credit Union

Notă biografică

RON SCHULTZ is the founder and Executive Director of the microfinance/micro-enterprise lending program, Entrepreneurs4Change, the Social Enterprise Zone, and Lending4Change, providing entrepreneurial education as well as a neighbor-to-neighbor lending program for social businesses. He is the author of over twenty books, including Adjacent Opportunities – Sparking Emergent Social Action, Unconventional Wisdom, and Open Boundaries: Creating Business Innovation through Complexity.