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Creating and Sustaining Competitive Advantage de Chandra S. Mishra

Creating and Sustaining Competitive Advantage

Autor Chandra S. Mishra
en Limba Engleză Hardback – 29 iun 2017
This book develops a unified framework to explain the phenomena of competitive advantage and firm value creation in dynamic environments. Through a new strategic value creation theory, it explores how a firm can measure and sustain its competitive advantage through management incentives, capital market forces, organizational culture and structure, and social complexity. It also considers how management can utilize their resources and capabilities, shadow options, product market forces, customer needs, and organizational learning as a means to differentiate them from the competition. With an innovative approach to theory and research, it will be positioned to inform both scholars and practitioners in management, business strategy, and entrepreneurship on the process of competitive and sustainable value creation.

 

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Specificații

ISBN-13: 9783319545394
ISBN-10: 3319545396
Pagini: 388
Ilustrații: IX, 376 p. 15 illus.
Dimensiuni: 153 x 216 x 26 mm
Greutate: 0.57 kg
Ediția:1st ed. 2017
Editura: Springer International Publishing
Locul publicării:Cham, Switzerland

Cuprins

1: Competitive Advantage Logics.-  2: Management Logics.- 3: Entrepreneurial Orientation.- 4: Seizing Value Opportunities.- 5: Business Model Mechanism.- 6: The Theory of Entrepreneurial Rent.- 7: The Theory of Franchising. 

Notă biografică

Chandra S. Mishra is Professor of Management and Entrepreneurship in the Department of Management Programs, College of Business at Florida Atlantic University, USA. He is the co-author of The Theory of Entrepreneurship: Creating and Sustaining Entrepreneurial Value and author of Getting Funded: Proof-of-Concept, Due Diligence, and Risk and Reward. His interests include corporate finance, strategy, and entrepreneurship. 

Textul de pe ultima copertă

This book develops a unified framework to explain the phenomena of competitive advantage and firm value creation in dynamic environments. Through a new strategic value creation theory, it explores how a firm can measure and sustain its competitive advantage through management incentives, capital market forces, organizational culture and structure, and social complexity. It also considers how management can utilize their resources and capabilities, shadow options, product market forces, customer needs, and organizational learning as a means to differentiate them from the competition. With an innovative approach to theory and research, it will be positioned to inform both scholars and practitioners in management, business strategy, and entrepreneurship on the process of competitive and sustainable value creation.
 


Caracteristici

Presents a cohesive value creation theory which enhances and challenges current strategic management models Provides measurable benchmarks by which firms can evaluate their competitive advantage Offers both theoretical and practical ways that management teams can sustain their position in increasingly competitive environments