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Championing Your School Library de Barbara Band

Championing Your School Library

Autor Barbara Band
en Limba Engleză Hardback – 15 iul 2025
This book is a comprehensive guide to practical strategies for advocating, marketing, and promoting your library by targeting diverse and specific stakeholder groups. It is becoming an essential read as libraries increasingly need to demonstrate their value and impact.
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Specificații

ISBN-13: 9781783307579
ISBN-10: 1783307579
Pagini: 208
Dimensiuni: 159 x 238 x 15 mm
Editura: Facet Publishing

Notă biografică

Barbara Band is an award-winning and Chartered librarian with over thirty-five years of experience working in the education sector from primary through to secondary levels. She's currently Treasurer and newsletter editor of the CILIP School Libraries Group and was previously CILIP President and Vice Chair of the Great School Libraries Campaign. In addition, she contributed to the work of the School Library Association as editor of The School Librarian, wrote several SLA publications and was Chair of the SLA Berkshire branch. She is also Chair of the Library Services Trust, and founder and Chair of the UK Pupil Librarian of the Year Award (PLAA). She is known as an influential library campaigner and has worked with BookTrust, the National Literacy Trust and the Open University, amongst other organizations, to advocate for the value and benefits of reading, and the role and importance of school libraries.

Cuprins

Introduction
Chapter 1: The Historical Context of Education and School Libraries
Chapter 2: What is Advocacy?
Chapter 3: Advocacy, Marketing or Promotion?
Chapter 4: Understanding stakeholders
Chapter 5: Marketing Basics
Chapter 6: Branding
Chapter 7: Advocacy Plans
Chapter 8: Promotion
Chapter 9: Using Digital Tools for Advocacy, Marketing and Promotion
Chapter 10: Impact and Evaluation
Chapter 11: CPD and Advocacy
Conclusion