BE DiFFERENT or be dead

Roy Osing is a former president, CMO and entrepreneur with over 40 years of successful and unmatched executive leadership experience in virtually all aspects of business. He is a passionate blogger, keen content marketer, dedicated teacher and mentor to young professionals. Roy is also an accomplished business adviser using his own proven creative methods and practices. He is the author of the audacious book series BE DiFFERENT or be dead. Roy is devoted to inspiring leaders, entrepreneurs and organizations to stand apart from the boring crowd and achieve their true potential. He resides in British Columbia.

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A successful business executive, entrepreneur, workshop facilitator and consultant, Roy Osing gives you the real deal: performance enhancement and survival ideas based on solid business principles that have been implemented in the real world -- strategies that work. Osing knows what it takes for businesses to survive in today's chaotic times and achieve extraordinary levels of performance. After a successful career as an executive with a large telecommunications corporation, he formed. his own consulting firm, Brilliance for Business, to assist other businesses. As its current president and CEO, he brings a wealth of experience and knowledge to the complex challenges entrepreneurs face in the contemporary global economy. For business strategy executives, marketing and sales executives, customer service executives, business owners and entrepreneurs, This is an invaluable resource for any leader looking to create a competitive edge for their organisation and build long-term success.