Agile Transformation
Autor Neil Perkinen Limba Engleză Hardback – 28 mar 2023
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Specificații
ISBN-13: 9781398608801
ISBN-10: 1398608807
Pagini: 304
Dimensiuni: 161 x 240 x 24 mm
Greutate: 0.8 kg
Ediția:2nd edition
Editura: Kogan Page
ISBN-10: 1398608807
Pagini: 304
Dimensiuni: 161 x 240 x 24 mm
Greutate: 0.8 kg
Ediția:2nd edition
Editura: Kogan Page
Cuprins
Chapter - 01: A new operating system for a new operating environment; Chapter - 02: The agile business; Chapter - 03: A new agile operating system for business; Chapter - 04: Changing change management; Chapter - 05: Think big; Chapter - 06: Start small; Chapter - 07: Scale fast; Chapter - 08: Agile structures and cultures
Notă biografică
Neil Perkin is the founder of Only Dead Fish, a consultancy which specializes in digital strategy, transformation and agility. Based in Sussex, UK, he has run marketing training and consulted on marketing transformation and capability with a variety of large, multi-national businesses and curates the Firestarters thought leadership series for Google UK. A regular keynote speaker, he has written for Econsultancy, Marketing Week and The Marketing Society and has been named by Sage as a 'Top 100 Global Business Influencer'. He is also the author of Agile Transformation and the co-author of Building The Agile Business Through Digital Transformation, both published by Kogan Page.