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Writing to Persuade

Autor Trish Hall
en Limba Engleză Paperback – 2 iun 2020
In the tradition of The Elements of Style comes Trish Hall's essential new work on writing well--a sparkling instructional guide to persuading (almost) anyone, on (nearly) anything. As the person in charge of the Op-Ed page for the New York Times, Hall spent years immersed in argument, passion, and trendsetting ideas--but also in tangled sentences, migraine-inducing jargon, and dull-as-dishwater writing. Drawing on her vast experience editing everyone from Nobel Prize winners and global strongmen (Putin) to first-time pundits (Angelina Jolie), Hall presents the ultimate guide to writing persuasively for students, job applicants, and rookie authors looking to get published. She sets out the core principles for connecting with readers--laid out in illuminating chapters such as "Cultivate Empathy," "Abandon Jargon," and "Prune Ruthlessly." Combining boisterous anecdotes with practical advice (relayed in "tracked changes" bubbles), Hall offers an infinitely accessible primer on the art of effectively communicating above the digital noise of the twenty-first century.
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Specificații

ISBN-13: 9781631497872
ISBN-10: 1631497871
Pagini: 224
Dimensiuni: 137 x 203 x 22 mm
Greutate: 0.18 kg
Editura: Liveright Publishing Corporation

Descriere

From the former The New York Times Op-Ed page editor, a definitive and entertaining resource for writers of every stripe on the art of persuasion.