-- Bonnie Morris brings with her a fanbase of athletes and current and previous students who admire her and follow her activities, of which there are many. I expect that she will be a strong and active marketing partner. -- The book's publication will coincide with the 50th anniversary of Title IX (June 2022) and the anniversary of the historic King-Riggs tennis match also coming up (September 2023). -- This book fufills a Red Lightning Books strategic goal to bring in works that showcase American culture and appeal to enthusiasts of popular culture, trends and current events, including in this case a rise in interest around women's sports and issues around pay equity, and sports in general. -- The target audience includes a trade/general readership interested in sports, athletics and gender, teaching athletes, women's studies, Title IX policies, and more.