What Is Strategy and Does It Matter?

Preface;1.WhatisStrategyandDoesitMatter?;Introduction.ProfitandProcessinBusinessStrategy.ThePlanoftheBook.2.TheoriesofStrategy.Introduction.TheClassicalApproachtoStrategy.EvolutionaryPerspectivesonStrategy.ProcessualApproachestoStrategy.SystemicPerspectivesonStrategy.Conclusions.3.StrategicLeadership.Introduction.VisionaryLeadership.BusinessElites.Conclusions.4.StrategicChoice.Introduction.StrategicInvestmentDecisions.CorporatePlanning.Conclusions.5.GrowthStrategies.Introduction.Innovation.Diversification,Integration,andTake-overs.Internationalization.Conclusions.6.ManagingStrategy.Introduction.StrategyandStructure.StrategicChange.Conclusions.7.DoesitMatter?Introduction.ManagerialConsequences.IndustrialPolicyConsequences.Notes.References.Index