Tourism: Principles and Practice
Autor Alan Fyall, David Gilbert, John Fletcher, Stephen Wanhillen Limba Engleză Paperback – 23 noi 2017
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Specificații
ISBN-13: 9781292172354
ISBN-10: 1292172355
Pagini: 664
Dimensiuni: 198 x 266 x 32 mm
Greutate: 1.17 kg
Ediția:6. Auflage
Editura: Pearson Education
ISBN-10: 1292172355
Pagini: 664
Dimensiuni: 198 x 266 x 32 mm
Greutate: 1.17 kg
Ediția:6. Auflage
Editura: Pearson Education
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Cuprins
Chapter 1: An Introduction to Tourism
Chapter 2: The Nature of Tourism Demand
Chapter 3: Tourism Consumer Behaviour
Chapter 4: Measuring and Modelling Tourism Demand
Chapter 5: Forecasting Tourism Demand
Chapter 6: Destinations
Chapter 7: The Economic Impact of Tourism
Chapter 8: The Environmental Impact of Tourism
Chapter 9: The Socio-Cultural Impact of Tourism
Chapter 10: Sustainable Tourism
Chapter 11: Tourism and Development Planning
Chapter 12: Tourism, Crises and Disaster Management
Chapter 13: Attractions
Chapter 14: Accommodation
Chapter 15: Events Management
Chapter 16: Intermediaries
Chapter 17: Transportation
Chapter 18: Public Sector and Policy
Chapter 19: Managing Marketing for Tourism
Chapter 20: Marketing Planning
Chapter 21: Marketing Mix Applications
Chapter 22: Information Technology in Tourism
Chapter 2: The Nature of Tourism Demand
Chapter 3: Tourism Consumer Behaviour
Chapter 4: Measuring and Modelling Tourism Demand
Chapter 5: Forecasting Tourism Demand
Chapter 6: Destinations
Chapter 7: The Economic Impact of Tourism
Chapter 8: The Environmental Impact of Tourism
Chapter 9: The Socio-Cultural Impact of Tourism
Chapter 10: Sustainable Tourism
Chapter 11: Tourism and Development Planning
Chapter 12: Tourism, Crises and Disaster Management
Chapter 13: Attractions
Chapter 14: Accommodation
Chapter 15: Events Management
Chapter 16: Intermediaries
Chapter 17: Transportation
Chapter 18: Public Sector and Policy
Chapter 19: Managing Marketing for Tourism
Chapter 20: Marketing Planning
Chapter 21: Marketing Mix Applications
Chapter 22: Information Technology in Tourism