Think Like the Minimalist

Chirag Gander and Sahil Vaidya started The Minimalist as a creative movement to provoke action with the power of design and minimalism. Over the years, their work has spawned a cult following of over 200,000 people across various social media platforms. They've grown The Minimalist to one of India's leading creative solutions companies that was featured in LinkedIn India's inaugural Top 25 Startups list in 2018. Chirag and Sahil were featured in the prestigious Forbes 30 Under 30 Asia list in 2019 as changemakers in the field of design, marketing and creativity. They have been invited for numerous TEDx talks, keynote speeches and corporate workshops on minimalism and design thinking across India, Australia, the UK, UAE and the US. They are both engineers from IIT Bombay and still wonder how they managed to graduate.