The Sales On Purpose Workbook guides sales and marketing individuals and teams to improve their sales process and increase their success rate. It does this by applying the Sales On Purpose principles of "how to" purposeful actions to everyday sales activities. This workbook contains over 14 different sales exercises to immediately apply what is taught in the workbook to daily sales situations. Designed from thousands of "real life" sales calls both in person and on the phone, the Sales On Purpose Workbook will help anyone improve their sales success.