This book is a how-to guide for interviewers and interviewees to conduct their interviews most effectively. Especially for reporters and talk-show hosts talking to politicians, authors, and celebrities, "The Quality Interview/Getting It Right on Both Sides of the Mic" offers a wealth of information on the essentials a good interview and presents pages of experience- taught tips on how to deliver the message effectively. This book is also a powerful tool for people who have impor tant interviews or meetings, public speeches or testimony before a grand jury. It's for the corporate executive who has exciting news about a surge in the company's stock, as well as for the public relations flack who has to explain why the CEO tried to burn down the warehouse. Or for someone seeking a job. This book tells you how to have a successful interview. "The Quality Interview" was written by national award- winning broadcast journalist Tony Seton, who has conducted more than 1,000 interviews, written more than 2,000 essays, and published more than a dozen books.