KEEP YOUR EYES ON THE PRISE! Proof that self-care is the new healthcare, powered by PROTEIN PACING® and the PRISE® LIFE Dr. Paul J. Arciero is the world's leading nutrition, exercise and applied physiology scientist and keynote speaker. In his compelling new book he presents the science behind the way we are exercising and eating is all wrong. His human clinical research findings have been condensed into a single guide designed to help the everyday overstressed busy person, weekend warriors, and even Olympians get off the crazy-diet roller coaster and live with optimal health and performance. His scientifically proven PRISE Life Protocol, powered by his Protein Pacing Diet, is healthier and easier than fad diets and the overexertion of most exercise routines. Dr. Paul's Protein Pacing & PRISE Life secrets are finally revealed - from what to eat and when to eat using his 'Morning Muscle Maximizer' and 'Bedtime Bellyfat Burner', to debunking the many health, fitness, and diet myths that arise daily. Consulted by the highest level media outlets - O Magazine, The Wall Street Journal, Fox News, Prevention, Good Housekeeping, WebMD, TIME, Huffington Post, Glamour, Women's Health, Men's Health, and many more - he answers the call to share his knowledge. It's time to join the millions of people worldwide who have heard his message: Put an end to fad diets and harmful exercise programs, and 'Never Diet Again' by Keeping Your Eyes on the PRISE!