Can parents, educators and leaders really influence youth away from drugs and alcohol? What can we do to help young people make responsible decisions when they're faced with so much negative messaging? In The Opposite Direction, social entrepreneur and youth speaker Jake White invites you into his childhood, sharing stories of how his parents inspired him to stay drug and alcohol-free.As the founder of Party.0 - a nonprofit that promotes sober events for students - Jake has been featured on national news outlets such as USA Today and spoken to thousands about having fun without alcohol or drugs. Through the stories, tips and strategies in this book you'll discover: Why your student might be interested in trying drugs and alcoholHow young people make decisions when they're out with friendsHow you can inspire, equip and prepare your child to make great choicesWhether you're a parent, teacher or youth leader, The Opposite Direction will help you influence your student away from drugs and alcohol, and onto a more joyful and fulfilling future