The New Norm: Life Lessons From A Lookalike The core message behind the New Norm is that we all face "new normals" everyday and with the right approach, we can thrive through the ups and downs of life. Using Mike Oltersdorf's journey with Parkinson's and his experiences as a Paul McCartney lookalike, this father-and-son author team provide simple and practical insights on how to thrive throughout life's journey. The book was started by Mike Oltersdorf and was finished by his son Dan when Mike's physical and cognitive symptoms progressed to a point where he was no longer able to write. Highlights from the book: Experience the relationship and legacy passed down from a father to a son.. Learn simple but powerful lessons pulled from the lyrics of Beatle songs. Take away specific action steps and tools to help you to define your purpose and thrive as you live the New Norm."