The Look: Adventures in Rock and Pop Fashion: White Rabbit Deep Cuts

Beautifully presented and meticulously researched . . . An exhilarating read . . . Gorman's conclusion, that pop's insurrectionist style has been replaced by label-led product, is almost impossible to deny, especially when you see David Beckham in a Grateful Dead T-shirt. An essential purchase for anyone who has ever cared about offending his or her parents
If you really want to understand the history of rock, you have to start with style. And a good place to begin is this sharp new book by Paul Gorman . . . The history of rock and pop, certainly as it unfolded on this side of the Atlantic, is simultaneously the story of a series of designers, tailors and boutique owners . . . They are all in The Look - every once-cool shop and seamstress, every label, every lapel . . . If you want to know what [the brazenly trendy, Swinging Sixties were] really like, this is the book
Excellent, immaculately researched history of rock 'n' roll fashion, from the 50s to the present . . . Written after several decades of immersing himself in his subject
Covers everything from The Beatles to Bowie, bringing the styles to life by talking to designers, tailors, stars and style icons past and present
A must for all pop culture fans
Paul Gorman's intricately researched book is a must for anyone interested in the influence of rock and pop icons on style
We thank Gorman for so vividly bringing to life the times when dancing in the street, in fantastic new styles, was a radical revolutionary thing to do
The Look shows that street fashion inevitably acts as the catalyst for musical tastes of the time
The Look is one of my all-time favourite books
An important and essential work. In my view it is the definitive text on the development of fashion and popular music and their relationships to the art school movement, graphic design and the wider context of social history from the post-war period to the present day
The Look is more an encyclopaedia than a book and should be treated with the greatest of respect. It is the most comprehensive survey of life, looks and attitudes within popular culture from Elvis to the Noughties. Paul Gorman has described and negotiated his way through popular culture across six decades. This is no mean feat. The book is a gift to us all
The Look is THE book
The Look is the definitive celebration of the combustion that occurs when design, art, new ideas and fashion sensibilities combine to create unforgettable music and style