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The Cobbler: How I Disrupted an Industry, Fell From Grace, and Came Back Stronger Than Ever de Steve Madden

The Cobbler: How I Disrupted an Industry, Fell From Grace, and Came Back Stronger Than Ever

Autor Steve Madden
en Limba Engleză Hardback – 13 oct 2020

Observăm că The Cobbler nu necesită cunoștințe prealabile de management pentru a fi parcursă, fiind o lectură accesibilă oricui este fascinat de culisele industriei de modă. Ne-a atras atenția onestitatea brutală cu care Steve Madden își expune nu doar succesele, ci mai ales momentele de vulnerabilitate extremă. Ne aflăm în fața unei biografii care depășește granițele unui simplu manual de business, oferind o perspectivă intimă asupra modului în care un brand de miliarde de dolari a fost construit pornind de la un capital de numai 1.100 de dolari.

Merită menționat că stilul narativ este unul alert, reflectând personalitatea energică a autorului. Madden explorează teme precum dependența și consecințele scurtăturilor financiare care l-au dus în final la închisoare, transformând eșecul într-o lecție de reziliență. Complementar lui Shoe Dog, unde Phil Knight se concentrează pe logistica și filosofia din spatele Nike, The Cobbler explorează mai degrabă instinctul brut și devotamentul aproape religios față de designul de produs. De asemenea, dacă In My Shoes de Tamara Mellon oferă o perspectivă asupra luxului britanic și a dinamicii dintre parteneri, lucrarea lui Madden este o incursiune în cultura americană a revenirii spectaculoase.

Deși autorul a mai contribuit la lucrări tehnice precum British Forces Motorcycles, unde accentul a căzut pe rigoarea documentării istorice, în The Cobbler el adoptă o abordare complet diferită, mult mai personală și introspectivă. Este povestea unui om care a perturbat o întreagă industrie prin strategii neconvenționale de angajare și care acum își folosește platforma pentru a inspira schimbarea.

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Specificații

ISBN-13: 9781635766950
ISBN-10: 1635766958
Pagini: 256
Dimensiuni: 152 x 229 x 25 mm
Greutate: 0.5 kg
Editura: Diversion Publishing
Colecția Radius Book Group

De ce să citești această carte

Recomandăm această carte celor care doresc să înțeleagă realitatea nefiltrată din spatele succesului antreprenorial. Cititorul câștigă o lecție valoroasă despre asumarea greșelilor și capacitatea de a te reconstrui după un eșec public major. Este un motiv concret de inspirație pentru oricine crede că un început modest sau o greșeală de parcurs reprezintă finalul drumului, demonstrând că viziunea și onestitatea sunt monede de schimb vitale în afaceri.

Despre autor

Steve Madden este figura emblematică din spatele uneia dintre cele mai recunoscute mărci de încălțăminte din lume. Fondată în 1990, compania sa a revoluționat industria modei prin designuri accesibile și îndrăznețe. Madden este cunoscut nu doar pentru flerul său creativ, ci și pentru parcursul său tumultuos, marcat de provocări personale și legale care i-au definit filosofia de viață actuală. După o perioadă de introspecție și reabilitare, el a revenit la conducerea imperiului său, devenind un mentor pentru tinerii antreprenori și un susținător al cauzelor sociale, demonstrând o capacitate rară de adaptare și evoluție.

Descriere scurtă

Everyone knows Steve Madden’s name and his shoes, but few are familiar with his story. Over the past thirty years Steve Madden has taken his eponymous shoe company from the fledgling start up he founded with a mere $1,100 to a global, multi-billion dollar brand. But Madden’s mistakes, from his battle with addiction to the financial shortcuts that landed him in prison, are as important to his story as his most iconic shoes. In this raw, intimate, and ultimately inspiring book, Madden holds nothing back as he shares what it took to get here and the lessons he’s learned along the way. From his unconventional hiring strategies to his slavish devotion to product, Madden offers a business perspective that is as unique as his styles. In The Cobbler, readers are treated to the wild ride though his rise, fall, and comeback. But they will also walk away uplifted by a man who has owned up to his mistakes and come back determined to give back and use his hard-won platform to create positive change.

Everyone knows Steve Madden’s name and his shoes, but few are familiar with his story. Over the past thirty years Steve Madden has taken his eponymous shoe company from the fledgling start up he founded with a mere $1,100 to a global, multi-billion dollar brand. But Madden’s mistakes, from his battle with addiction to the financial shortcuts that landed him in prison, are as important to his story as his most iconic shoes. In this raw, intimate, and ultimately inspiring book, Madden holds nothing back as he shares what it took to get here and the lessons he’s learned along the way. From his unconventional hiring strategies to his slavish devotion to product, Madden offers a business perspective that is as unique as his styles. In The Cobbler, readers are treated to the wild ride though his rise, fall, and comeback. But they will also walk away uplifted by a man who has owned up to his mistakes and come back determined to give back and use his hard-won platform to create positive change.

Notă biografică

A man who wears many hats – and shoes, Steve Madden cannot be described in one word. He is an entrepreneur, an award-winning designer, and a business titan whose eponymous company is currently worth 3 billion dollars. On the flip side, he is an ex-con, a recovering addict, and a devoted family man. Over the past thirty years, the provocative shoe designer built a booming brand and nearly lost it all to “The Wolf of Wall Street,” only to rebound by giving back and creating a global empire. Through it all, he hasn’t forgotten his humble beginnings or his core consumer, resulting in millions of adoring fans worldwide. Considered the fashion footwear mogul of the 21st century, Madden has an innate sense of what’s hot, what’s next, what’s exciting, and more importantly, how this will translate to the customer. He is also an active philanthropist and mentor who supports a number of organizations that help those in need of a second chance.

Recenzii

“The Cobbler gave me rare insight into the mind of a brilliant and creative businessman. Steve has his demons, that he owns up to here, with the type of honesty that is rare and refreshing. A truly great read about a fascinating man.”
- Donny Deutsch, TV personality and Chairman Emeritus, Deutsch Inc

“Steve Madden is the epitome of an addict underdog, his rise back to the top gave me hope as an addict myself to lead a clean successful life. The Cobbler will give you the real truth about what it takes to go from the depths of a bottom, to the cream that rises to the top.”
- Stacey Griffith, Founding Master Instructor at SoulCycle and Author of Two Turns from Zero

“I couldn't put this book down as I read about the ups and downs of Steve Madden's life and career. It taught me so much about the hard work and hustle it took to build his brand and overcome major obstacles. I'd recommend The Cobbler to anyone who's interested in starting a business, needs a little inspiration, or just loves a good story.”
- Molly Sims, Celebrity, Former Supermodel, and Lifestyle Influencer

"In The Cobbler, Steve writes about his struggle with addiction in a way that is raw and real and incredibly inspiring. I know his story will give hope to a lot of people who are suffering, while educating others about what life is really like for an addict and what it takes to recover and succeed.”
- Seamus Mullen, Chef and Author

"I’ve advised dozens of business owners but have never encountered a leader who combines creativity, entrepreneurial savvy, and practical business sense quite like Steve Madden. From dropping out of college while battling ADHD and addiction to building a multi-billion-dollar business, he gives us an inside look into some of the most important decisions he made along the way. Steve is a master at seeing the white space, whether it's hidden potential in an employee who eventually becomes a CEO or a shoe trend that creates a whole new market. The Cobbler inspires us all to think out of the box, be resilient, and embrace our enormous capacity for change.”
- Fran Hauser, Startup investor and advisor and bestselling author of The Myth of the Nice Girl

“Steve has consistently and deliberately confronted and overcome various personal and business obstacles. He has achieved unprecedented levels of success and has built one of the most impressive shoe companies in the business. It is an inspirational story of an unlikely entrepreneur, who despite his continuing to defy all the rules, continues to prevail."
- Kenneth Cole, Chairman and chief creative officer, Kenneth Cole productions

“In addition to being a visionary, Steve is a funny and fantastic storyteller. I have little doubt his book will be very entertaining — but if it’s not you can always rip out the pages and stuff them into any shoes that are too big.”
- Jeff Ross, Comedian

"The book is a valuable, often riveting play-by-play of one man’s rise to riches."
- Bloomberg

"A deep dive into Madden's rise and fall and rise again."
- Newsday

"Madden’s book shows a more timorous side of his personality."
- New York Post

"There’s simply no one like Steve Madden—and now the shoe mogul is opening up about his singular path in a candid and emotional new memoir."
- Footwear News