Team Toyota: SUNY series in the Sociology of Work and Organizations

The author, using "team" as an organizing metaphor, shows how Toyota is able to penetrate the small work group to increase employee commitment and recruit support for organizational goal achievement. The team metaphor shows how Toyota coordinates the myriad of departments, occupational categories and managerial levels into a "community of fate" (we're all in this together) ideology. Further, the team concept is used to elaborate an important and problematic component of workers' reality at the Camry plant--workplace disabilities. An overview of the position of female employees and wives of Japanese executives at Toyota's Kentucky plant is also provided.