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Strategic Management: An Organization Change Approach

Autor Herbert Sherman, Daniel James Rowley, Barry R. Armandi
en Limba Engleză Paperback – 29 noi 2005
Strategic Management: An Organization Change Approach examines the art and science of strategic management in businesses and other organizations. Working from an established theoretical base, this new work discusses practical applications of various strategic management philosophies while focusing on strategy as organizational change. Sherman, Rowley, and Armandi outline specific strategies and tactics that managers can use to maximize not only productivity, but also satisfaction in their "human organizations." In an interactive and approachable manner, Strategic Management analyzes the importance of an organization's internal and external environment; explains how to develop an organizational mission, vision, values, and goals; identifies human-level vs. corporate-level strategy choices; and offers advice on how managers can effectively implement their plans. The authors also consider variables that might affect the proposed strategic management approaches, such as international environments, and non-profit, government, and small businesses.
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Specificații

ISBN-13: 9780761833642
ISBN-10: 0761833641
Pagini: 715
Dimensiuni: 143 x 218 x 46 mm
Greutate: 1.07 kg
Editura: Bloomsbury Publishing
Colecția University Press of America
Locul publicării:New York, United States