Sales can be simpler and more profitable. Take it from this father and son who have more than 55 years of experience as top grossing sales professionals at global organizations in the U.S. and Asia. This expert duo shares 15 secrets about how to sell anything. Their book is packed with real life examples for prospecting, meeting prep, follow-up, contract structuring, and many other practical secrets for sales success. After reading Stop Sucking At Sales you will be able to: . Optimize your sales process no matter what you sell . Make every client interaction "meaningful" . Save time while doubling your sales effectiveness . Increase commissions . Avoid common sales pitfalls Stop Sucking At Sales is an essential read for salespeople new to the profession or experienced hands looking to reinvent themselves as black belts in sales."