The new Twelfth Edition of Social Psychology by Saul Kassin, Steven Fein, and Hazel Rose Markus captures the excitement of this dynamic and responsive field in our ever-changing world. The authors highlight the most exciting and important foundational and contemporary research, while every chapter also uniquely investigates the influences of culture and social class. In this enthusiastic introduction to social psychology, readers delve into their own passion drivers, from favorite sports teams to social media to their own political perspectives, dispelling misconceptions and understanding the scientific foundations that explain our daily interactions and social behaviors.

Also available in Sage Vantage, an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Learn more about 978-1-0719-1420-5, Social Psychology - Vantage Learning Platform, Twelfth Edition.