Technological advances have vastly expanded the market for shrink sleeve labels. Today, full body decoration, 360-degree branding, the potential to decorate complex and intricate shapes, the ability to add tamper evidence, abrasion resistance and waterproof printed images are all possible due to constantly developing technology. With this increase in applications, shrink sleeve label popularity is growing fast, but advancement comes at a cost and the complexities involved in the production of these labels are also on the rise.Shrink sleeve label printing uses a variety of different films, with different degrees of shrink capability. Converters need knowledge of each of these films, along with the image distortion processes, and the shrinkability and performancerequirements of inks. They must also understand the demands of the seaming process and how printed sleeves perform during shrinkage. This book can improve your shrink sleeve production by guiding you through the film, ink, printing and processing stages. Use the detailed information toimprove quality, prevent errors and correct potential faults. Ultimately, you can increase the options offered to your clients and grow your business.
Chapters include:

• An introduction to sleeves and sleeve technology
• Shrink sleeve substrates and their usage
• Design and origination for sleeve labels
• Printing technologies and inks for shrink sleeve decoration
• Converting heat shrink sleeve label