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Semiotics: Principles & Problems

Autor Yiheng Zhao Traducere de Yang Yuhong
en Limba Engleză Hardback – 7 mar 2025
This book attempts to build semiotics on a new foundation, which is “meaning-making”. Therefore, the new definition is extended to the new fields of cultural activities in human society, and a series of problems arise.
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Specificații

ISBN-13: 9789819600366
ISBN-10: 9819600367
Pagini: 220
Dimensiuni: 160 x 241 x 18 mm
Greutate: 0.45 kg
Editura: Springer

Notă biografică

Yiheng Zhao is Professor of Semiotics & Narratology, Sichuan University, and Director of the Institute of Semiotics & Media Studies (ISMS). Born in 1943, he did his M.A. in 1981, and Ph.D. at the University of California, Berkeley. He started teaching at the University of London in 1988 and resettled in the Sichuan University in 2005. He is Member of the Collegium of the International Association of Semiotic Studies and Chair of the Academic Committee of the Chinese Association of Semiotics & Communication Studies. He has written and edited around 30 books, including his "Three Books on Meanings": Semiotics Principles & Problems, A General Narratology, and Philosophical Semiotics. He has won numerous awards including Fulbright Award for Research in the USA (1981), Foreign Literature Study Award(1984),Comparative Literature Association Award (1986), Sichuan Social Sciences and Philosophy Honorary Award (2015), Chinese University Press Award (2018), Ministry of Education Award (2020), among others.