FOCUS - The f-word that REALLY needs to be used in your business Small business is more competitive today than ever before. You, like most owners may be using that other f-word out of sheer frustration because you don't know how to easily IDENTIFY and FIX the 10 most profit stealing problems that are eating away at your bottom line. You need a simple, fast and effective tool to do this. You're holding it in your hands. The S.O.A.P. Framework (Subjective, Objective, Assessment, Plan) is a simple tool that can be applied to ALL aspects of your business. It teaches you how to FOCUS on the PROCESS of identifying, fixing and cleaning up your bottom line. Being able to run your business effectively and efficiently leads to increased profitability. With increased profitability comes freedom, more time for living as opposed to working, and a real opportunity to build your business legacy. If someone handed you a simple, step-by-step guide to having and growing a more efficient business, would you take it? If not, put this book right back on the shelf. It's not for you. But if you really want things to change for the better, then read this book. It will change your business. It will change your life. I hope you make the choice to FOCUS...and really clean up your bottom line. Dr. Bernard Gramlich (Dr. Gram) is a pharmacist by education but an entrepreneur by exhilaration. He has started, co-owned, purchased, and sold 12 businesses in multiple industries. In each of these businesses he has applied this simple S.O.A.P framework to make them quickly profitable. Now Dr. Gram is taking the next step and following his passion. Teaching entrepreneurs and business people how to significantly increase profits while working fewer hours so they can enjoy their work, live life passionately and spend more time with family.