Cantitate/Preț
Produs

Reputation Management Techniques in Public Relations

Editat de Ayse Erdemir
en Limba Engleză Hardback – 27 oct 2017
Examines public relations strategies, such as employing media plans, determining communication channels, choosing the right promotional programs and message strategies, and assessing the overall effectiveness of a company's public relations strategy. This book features coverage on a broad range of topics, such as brand and customer communications, corporate social responsibility, and leadership.
Citește tot Restrânge

Preț: 121998 lei

Preț vechi: 158439 lei
-23%

Puncte Express: 1830

Carte tipărită la comandă

Livrare economică 01-15 iunie


Specificații

ISBN-13: 9781522536192
ISBN-10: 1522536191
Pagini: 460
Dimensiuni: 221 x 286 x 29 mm
Greutate: 1.41 kg
Editura: Business Science Reference