The thread that links and binds these articles is a commitment to child-centered education and an aspiration to get children, parents and teachers to think critically. Too many children are conditioned or indoctrinated to behave or believe in ways that they will never question. Many ploughs through life robots, accepting and believing what they hear without question, in media presentations and from persuasive people in authority. Marketing strategists target people's weaknesses. They prey on the person's natural instinct to seek pleasure and avoid pain. We must teach children to think critically and develop an analytical approach to information received through social media channels too. Every child has priceless intrinsic value. Each one is precious!