I have two options to help you succeed with your publicity. I can take your thousands of dollars to be your publicist. Silly isn't it. Or I teach you the art of effectively using media to generate publicity that shares your contribution. I've been doing it since 1994 and working with the media since 1998. As an author, talk show host, and film producer, I have published this book to give you all the tips, tricks, and techniques to make publicity simple and successful.