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Powered by Change: Design your business to make the most of change de Jonathan MacDonald

Powered by Change: Design your business to make the most of change

Autor Jonathan MacDonald
en Limba Engleză Paperback – 4 mar 2021
**THE SUNDAY TIMES BUSINESS BESTSELLER**

Voted the EMBRACING CHANGE BOOK OF THE YEAR at the BUSINESS BOOK AWARDS

When the winds of change blow, some build a wall and others build a windmill

In a business environment where change is the only constant, the stark reality is that it has never been harder to see what's happening around us, interpret information efficiently or develop successful strategies. This is down to both the increasing speed of change and the prevalent mindset about change, where change is seen as the enemy.

Powered by Change presents a radical new methodology for using change as a fuelling mechanism to generate outstanding business success: the Windmill Theory.

Power your business

The Windmill Theory enables leaders and organisations to think and act in a way that capitalises on a constantly changing environment. Constructed of four blades working in perpetual harmony with one another, it creates an empowered business that turns the winds of change into business success.

Filled with examples and stories from around the world, from global corporates to start-up ventures, Powered by Change delivers some astonishing insights and clear, actionable steps to achieve the ultimate competitive advantage.

Use this book to fuel your business for the future.
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Specificații

ISBN-13: 9781473665996
ISBN-10: 147366599X
Pagini: 256
Dimensiuni: 130 x 198 x 10 mm
Greutate: 0.19 kg
Editura: John Murray Press
Colecția John Murray Business
Locul publicării:London, United Kingdom

Recenzii

In the modern world change is the only constant, but few companies and leaders have any clue how to deal with this reality. This book gives them more than a clue. It gives them an entire route map.
Jonathan brilliantly captures the essence of change and our changing business landscape; leaving us all talking about building windmills!
Powered by Change is that rare thing. A business book that does something other than take one idea and rework it ad infinitum. Not only is the book stacked with compelling and original insight, there is practical advice on how to put the insight into practice in both a professional and personal context. It's a wonderful book that should stay close to the side of anyone who wants to be a rare thing themselves; someone embracing the furious pace of change in the world and putting it to work for advantage.
[Bold statement] When the winds of change blow, some build a wall and others build a windmill



[Copy] The reality of life and business today is that change is a constant. Everything around us - people, politics, economics, healthcare, technology - are perpetually changing. It has never been harder to see what's happening, interpret information efficiently or develop successful strategies. Powered by Change is the award winning book designed to help you rethink how you deal with change.

Presenting the Windmill Theory, this book offers a radical new way to use change to generate outstanding business success. It shows leaders and organisations how to think and act in a constantly changing environment. Clear, actionable steps will enable you to plan and respond more effectively in all areas of your business, from purpose and people to product and process.

Filled with astonishing insights and stories from around the world, Powered by Change will help you turn the winds of change into your ultimate competitive advantage.

__

'An entire route map for dealing with the reality of change'
Mike Butcher MBE, Editor at Large, TechCrunch

'I highly recommend Jonathan's strategies to any organisation that wants to achieve long term success in today's fast changing world'
Chester Santos, US Memory Champion and author of Instant Memory Training for Success


[Box]
Jonathan MacDonald is one of the world's most in demand thought leaders, speakers and advisors. For more information about Jonathan or to get in touch, visit: JonathanMacdonald.com. To learn more about how Powered By Change can supercharge your business in times of change, go to PoweredByChange.com.


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Author's website: JonathanMacdonald.com