Screen time and education influencer known as The Gamer Educator takes the judgment out of parenting alongside screens and gaming, carving a new, well-researched path to managing screen time that is actionable and beneficial for the entire family.

Parents are feeling mounting pressure to minimize screen time, but are struggling to do so in our technologically driven world. In contrast to the fear and pressure parents are facing, Ash Brandin's Power On offers a calm and reassuring message that keeps the wellbeing of the whole family in mind.

Power On powerfully reframes our current dialogue around technology, beginning with the morality placed on screen time and leisure, and the systemic factors contributing to screen time that are being placed at the feet of exhausted caregivers. Brandin replaces fear with empowerment, giving caregivers tools and strategies for safely incorporating tech into their children's lives guiding children to having a healthy relationship with screens, with easy to implement approaches such as:
- The ABCs of the Screentime Management Elements - Access, Behavior, Content
- The Managing Online Safety S.T.A.R. - Settings, Time, Ads/App Store, Restriction
- N.I.C.E. Screentime Boundaries - Needs, Input, Consistent, Enforceable
- And several other sets of steps, tools, and strategies to understand, manage, and effectively utilize tech in parenting.

With today's parenting advice being awash with unhelpful negative judgements on screens and little realistic actionable advice, Ash Brandin provides timely, well‑informed, realistic advice that will empower readers to find a balance with screen time that works for everyone in the family.