Everything you need to know about the principals and practice of business accounting from A to Z, in clear, jargon-free English. Accounting lies at the very heart of business and an understanding of the practice and principles of subject is essential for anyone who wants to get ahead. Good accounting is vital to successful business. POCKET ACCOUNTING demystifies this crucial but often confusing area of business and management through:Concise essays on * accounting standards * accounting for goodwill and brands * international differences in accounting and the prospect of international harmonisation * where the line is drawn between legal and illegal creative accounting * An A-Z of key accounting terms and jargon * From Above the line and Absorption costing to Working capital and Zero-based budgeting * Lists and appendixes * Leading accountancy firms * Accountancy standards * Abbreviations and useful addresses Sales Points