Travis's 'Idea' to building a bigger chest building huge chest stems from his combination of compound movements combined with regularly switching up exercises, which forces into a state of continuous adaptation. Getting trapped in routines leads to growth-killing plateaus. You don't have to worry about getting into a rut with the building a bigger chest program though because you'll never run out of routines and variations with everything he's included here. With the foundation firmly established, Travis now gets into the actual training routines. The movements are organized into three categories: 1) mid-range power exercises; 2) fully stretched exercises; and 3) peaked contraction exercises. He suggests for building a bigger chest building a bigger chest. None of these are traditional chest exercises but Travis says they're among the best movements you can do for the Chest.. These movements stress and stimulate the entire body, which means bigger gains everywhere. In the remaining 100-plus pages Travis gets into the movements that make up the building a bigger chest building huge chest . I really like his detailed exercise descriptions and the fact that he also includes information about common mistakes to avoid throughout the book. The exercise descriptions are accompanied by photos showing the proper way to perform the movements. He also includes plenty of suggested routines for you to follow. Overall, Travis lays out a winning program. Building a bigger chest is not only thorough but realistic. It's not built on theory but his own personal experience as a Martial Artist and a strength coach. Building bigger chest is an easy read and the program is not difficult to follow. In my opinion, for a bigger chest, Travis's building a bigger chest building can't be beat.