Octopus: The Pioneering Story of the World’s First Contactless Payment Card
Autor Rob Nobleen Limba Engleză Hardback – 3 iun 2024
Drawing on the author’s inside knowledge, this is a definitive history of how the Octopus card emerged, and how it progressed to become the most successful transport-based payment card. Disappointments and mistakes along the way are detailed and comparisons are made with similar systems in Singapore, London, South Korea and Japan. Chapters on lessons learned and the prospects for cashless societies round out the book.
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Livrare economică 19 februarie-05 martie
Specificații
ISBN-13: 9789887554639
ISBN-10: 9887554634
Pagini: 396
Ilustrații: 30+ colour photos
Dimensiuni: 140 x 216 mm
Greutate: 0 kg
Editura: BLACKSMITH BOOKS
Colecția Blacksmith Books
Locul publicării:Hong Kong
ISBN-10: 9887554634
Pagini: 396
Ilustrații: 30+ colour photos
Dimensiuni: 140 x 216 mm
Greutate: 0 kg
Editura: BLACKSMITH BOOKS
Colecția Blacksmith Books
Locul publicării:Hong Kong
Cuprins
Foreword
Introduction
Chapter 1 From Smart Idea to Launch
Chapter 2 Getting Up to Speed
Chapter 3 Revving Up Off-Road Vehicles
Chapter 4 Spreading the Tentacles Wide and Far
Photo section
Chapter 5 Getting Better All the Time
Chapter 6 Numbers Show Octopus Success
Chapter 7 Recalcitrant Players
Chapter 8 Bumps in the Road
Chapter 9 Benefits for All
Chapter 10 Singapore’s EZ-Link Card
Chapter 11 London’s Oyster Card
Chapter 12 Seoul’s Tmoney Card
Chapter 13 Tokyo’s Suica Card
Chapter 14 Lessons Learned from Five Schemes
Chapter 15 A Cashless Future?
Conclusions
Glossary of Acronyms
Appendices
Introduction
Chapter 1 From Smart Idea to Launch
Chapter 2 Getting Up to Speed
Chapter 3 Revving Up Off-Road Vehicles
Chapter 4 Spreading the Tentacles Wide and Far
Photo section
Chapter 5 Getting Better All the Time
Chapter 6 Numbers Show Octopus Success
Chapter 7 Recalcitrant Players
Chapter 8 Bumps in the Road
Chapter 9 Benefits for All
Chapter 10 Singapore’s EZ-Link Card
Chapter 11 London’s Oyster Card
Chapter 12 Seoul’s Tmoney Card
Chapter 13 Tokyo’s Suica Card
Chapter 14 Lessons Learned from Five Schemes
Chapter 15 A Cashless Future?
Conclusions
Glossary of Acronyms
Appendices