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Media Disparity: A Gender Battleground

Editat de Cory L. Armstrong Prefață de Gaye Tuchman Contribuţii de Julie L. Andsager, Dunja Antunovic, Kim Bissell, Timothy Brown, Sim Butler, Carolyn M. Byerly, Dianne Bystrom, Steve J. Collins, Donna Z. Davis, Stine Eckert, Tracy Everbach, Barbara G. Friedman, Fangfang Gao, J. Robyn Goodman, Adriane Grumbein, Marie Hardin, Valerie Hennings, Stacey J.T. Hust, Anne Johnston, Michelle R. Nelson, Hye-Jin Paek, Weina Ran, Kathleen Boyce Rodgers, Linda Steiner, Alexandra M. Vilela
en Limba Engleză Paperback – apr 2015
For decades, scholars have repeatedly found the inequity of gender representations in informational and entertainment media. Beginning with the seminal work by Gaye Tuchman and colleagues, we have repeatedly seen a systemic underrepresentation and misrepresentation of women in media. Examining the latest research in discourse and content analyses trending in both domestic and international circles, Media Disparity: A Gender Battleground highlights the progress-or lack thereof-in media regarding portrayals of women, across genres and cultures within the twenty-first century. Blending both original studies and descriptive overviews of current media platforms, top scholars evaluate the portrayals of women in contemporary venues, including advertisements, videogames, political stories, health communication, and reality television.
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Specificații

ISBN-13: 9781498515603
ISBN-10: 1498515606
Pagini: 310
Ilustrații: 6 Tables, 1 BW Illustrations
Dimensiuni: 152 x 229 x 20 mm
Greutate: 0.45 kg
Editura: Bloomsbury Publishing
Colecția Lexington Books
Locul publicării:New York, United States

Cuprins

Preface
Gaye Tuchman

Part One

Introduction
Cory L. Armstrong

Chapter 1: Women's (mis)representation in News Media
Tracy Everbach

Chapter 2: Gendered Sexual Scripts in Music Lyrics and Videos Popular among Adolescents
Stacey J.T. Hust, Kathleen Boyce Rodgers, and Weina Ran

Chapter 3: Women in health news and communication
Julie L. Andsager

Chapter 4: Newspaper Coverage of Women Running for the U.S. Senate in 2012: Evidence of an Increasingly Level Playing Field?
Dianne Bystrom and Valerie Hennings

Chapter 5: From annihilation to ambivalence: Women in sports coverage
Dunja Antunovic and Marie Hardin

Part Two

Chapter 6: Wikipedia's Gender Gap
Stine Eckert and Linda Steiner

Chapter 7: The Good, the Bad and the Beautiful: How Gender is Represented on Reality Television
Adriane Grumbein and J. Robyn Goodman

Chapter 8: Adverting the Gaze: Advertisers' Construction of Female Masculinity through the Athleticism of Olympians Abby Wambaugh, Lindsey Vonn, and Marlen Esparza
Kim Bissell and Sim Butler

Chapter 9: Gendered Performance in Virtual Environments
Donna Z. Davis

Part Three
Chapter 10: Bic for Her and Crisps for Him: Contemporary Gendered Targeting and Representation in Advertising around the World
Alexandra M. Vilela, Michelle R. Nelson, and Hye-Jin Paek

Chapter 11: Women Making News (or Not) in Uganda
Steve J. Collins and Timothy Brown

Chapter 12: Blame Narratives: News Discourses of Sex Trafficking
Barbara Friedman and Anne Johnston

Chapter 13: Gender Differences in Covering Public Health Crises in China
Fangfang Gao

Part Four

Chapter 14: Media and Public Discourse: The Limits of Feminist Influence
Carolyn M. Byerly

Conclusion: The next frontier in gender representation
Cory L. Armstrong

Bibliography

Recenzii

Armstrong has assembled an impressive collection of original research studies, theoretical essays, and literature reviews that, taken together, investigate not only stereotypical, harmful, and progressive representations of women and men but also contexts of media production, representation, and usage still in need of improvement. Contributors use an array of methods, including qualitative and quantitative content analysis, rhetorical and discourse analysis, and interviews. They investigate numerous topics, including gender portrayals and sexual scripts in music and advertising; news coverage of women's health; representations of female and male politicians and athletes; coverage of sex trafficking; and the gender gaps of Wikipedia, reality TV, and virtual environments . . . [T]he collection will be an important resource for anyone interested in media criticism, history, and production. Summing Up: Recommended. Upper-division undergraduates through faculty and professionals.
Media Disparity: A Gender Battleground, edited by Cory L. Armstrong and published by Lexington Books, with a roster of well-known media scholars contributing chapters on women in news (special attention is given to political coverage of female candidates), sports, health communication, advertising, music, television entertainment, and cyberspace. A special treat is the preface by Gaye Tuchman, reflecting on the changes that have occurred since the 1978 publication of Hearth and Home: Images of Women in the Mass Media, which Tuchman coauthored with Arlene Daniels and James Benet. . . . The scholarship that Armstrong has gathered from her contributors documents continuing distortion in media representations of women, underscoring the need for continued media monitoring and activism around the results.
We are well overdue for an overview of gender and gendering in traditional and digital media. The chapters provide exceptional detail on employment, sourcing, coverage and representation in myriad media globally. This book needs to be a requirement in today's introductory mass communication classes.
Media Disparity, the latest bookshelf essential on women and representation, is going right next to my 1978 copy of Hearth & Home. In Media Disparity, editor Cory Armstrong doesn't just revisit symbolic annihilation 35 years later. She enlists Gaye Tuchman along with some of the smartest feminists in mass communication to contribute. Both primer and update, Media Disparity demonstrates creative ways to look at a persistent problem across platforms and around the world.