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International Business

Autor Donald Ball, Minor Michael, Wendell H McCulloch, Paul L Frantz, Michael Geringer, Michael S Minor, Ball Donald, McCulloch Wendell, Frantz Paul, Geringer Michael
en Limba Engleză Paperback – 26 iun 2001
International Business: The Challenge of Global Competition, 8e, continues to be the textbook of choice for instructors who want comprehensive coverage. It is the textbook of choice for adopters who like to cover a broad range of topics and to show students the steps a business must take to go global. International Business, 8e, describes international business concepts in a pedagogically rich and straightforward style. In response to reviewer feedback, a new, clearer design and expanded web site can be found with the 8th edition..
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Specificații

ISBN-13: 9780072485547
ISBN-10: 007248554X
Pagini: 710
Dimensiuni: 221 x 283 x 31 mm
Greutate: 1.97 kg
Ediția:8th edition
Editura: McGraw-Hill Companies