Intercultural Communication: An Interdisciplinary Approach: When Neurons, Genes, and Evolution Joined the Discourse
Autor Mai Nguyen-Phuong-Maien Limba Engleză Paperback – 22 mai 2017
It is also the first IC textbook in the field that incorporates insight from evolutionary biology and the newly emerging discipline of cultural neurosciences. Such an interdisciplinary approach provides readers with new angles, encourages critical thinking, and sometimes challenges conventional knowledge in the field. The combination of the author's multicultural academic and journalistic background contributes to a balance of diverse perspectives and world views on cultural theories and discourses.
The book is ideal for courses in Intercultural Communication with study cases, discussion topics and class activities.
Preț: 193.81 lei
Preț vechi: 243.61 lei
-20%
Puncte Express: 291
Preț estimativ în valută:
34.26€ • 40.73$ • 29.73£
34.26€ • 40.73$ • 29.73£
Carte indisponibilă temporar
Doresc să fiu notificat când acest titlu va fi disponibil:
Se trimite...
Specificații
ISBN-13: 9789462985414
ISBN-10: 9462985413
Pagini: 376
Ilustrații: 61 color plates, 10 halftones
Dimensiuni: 156 x 234 x 25 mm
Greutate: 0.64 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
ISBN-10: 9462985413
Pagini: 376
Ilustrații: 61 color plates, 10 halftones
Dimensiuni: 156 x 234 x 25 mm
Greutate: 0.64 kg
Ediția:1
Editura: Taylor & Francis
Colecția Routledge
Locul publicării:Oxford, United Kingdom
Public țintă
Undergraduate AdvancedCuprins
Preface 1. The Survival of the Most Cultured 1.1 The Nature of Culture 1.2 Cultural Diversity 1.3 Diversity Pathways 1.4 Globalization 2. The Evolving Culture 2.1 The Metaphorical Tree of Culture 2.2 The Change in Culture 2.3 The Inverted Pyramid Model 2.4 Culture And International Business 3. Stereotype - A Necessary Evil 3.1 Stereotype 3.2 Prejudice 3.3 Strategies for Living with Stereotypes and Reducing Prejudices 4. Non-Verbal Communication - How You Make Them Feel 4.1 The Role of Non-verbal Communication 4.2 The Role of Context in Non-verbal Communication 4.3 Context in Setting: Time and Space 4.4 Context from the Body 4.5 The Limitations of Non-verbal Communication 5. A Taxonomy of Diversity 5.1 Group Attachment 5.2 Hierarchy Acceptance 5.3 Gender Association 5.4 Uncertainty Avoidance 5.5 Time Orientation 6. Intercultural Competence - Creating Yourself 6.1 Seeking Similarity 6.2 Acculturation 6.3 Intercultural Competence 7. Diversity Management and Inclusion 7.1 The Drivers and Dimensions of Workforce Diversity 7.2 The Benefits of a Diverse Workforce 7.3 The Challenges of Diversity 7.4 Strategies for Diversity Notes, Index.
Notă biografică
Dr. Mai Nguyen-Phuong-Mai is Associate Professor at Amsterdam School of International Business, The Netherlands. She also owns a training agency and freelances for diverse media channels. As a world citizen, she comes from the East, works in the West and lives everywhere in between.
Descriere
This book is an introduction to Intercultural Communication (IC) that takes into account the much neglected dynamic paradigm of culture in the literature. It posits that culture is not static, context is the driving force for change, and individuals can develop a multicultural mind.