In ten years in the music industry Mr Fogg has worked with million-selling record producers, an Oscar-nominated filmmaker and a royal harpist. He has performed live in thirteen different countries and on radio and television for tens of millions of people. He was once, probably erroneously, called a "genius" by NME. He has consulted for Thom Yorke and Radiohead, opened a pop-up Fogg Shop, filmed a one-shot music video in Trafalgar Square and started his own record label. He likes to think that he knows a thing or two about what it is like to be an independent recording artist. In How To Almost Make It, Fogg lifts the lid on what it's really like beneath the bluster, glamour and ego of the front line of the record industry and gives his thesis for how today's hot young things should approach the snake pit of the music business in 2015.