Hope Is Not a Strategy: StrategyFrame®: The Smart Way to Make Strategy Work
Autor Christian Underwood, Jürgen Weiganden Limba Engleză Paperback – 3 iul 2023
Hope Is Not a Strategy lays out a new proprietary system for businesses to use to develop strategies. It combines the initial process of generating a strategy, subsequent visualization and formulation, and the communications efforts that will follow the creation of the strategy. Built around practical examples and real-world cases, Hope Is Not a Strategy will be of use to businesses of any size that want to establish a clear path forward.
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Specificații
ISBN-13: 9783593517094
ISBN-10: 3593517094
Pagini: 278
Ilustrații: 24 color plates, 24 tables
Dimensiuni: 203 x 254 x 23 mm
Greutate: 0.7 kg
Editura: CAMPUS VERLAG
Colecția Campus Verlag
ISBN-10: 3593517094
Pagini: 278
Ilustrații: 24 color plates, 24 tables
Dimensiuni: 203 x 254 x 23 mm
Greutate: 0.7 kg
Editura: CAMPUS VERLAG
Colecția Campus Verlag
Notă biografică
Christian Underwood ist Unternehmer und Berater mit über 15 Jahren Beratungspraxis bei Strategie-, Transformations- und Innovationsprozessen in KMUs, Familien- und börsennotierten Unternehmen. Er ist zudem Co-Founder und CEO des SaaS-Anbieters StrategyFrame® GmbH sowie Co-Host des führenden Deutschen Strategie-Podcasts 'Hoffnung ist keine Strategie'. Er hat einen Magister-Abschluss der Universität Heidelberg in Politische Wissenschaften Südasien, einen MBA in General Management der WHU und ein Post Graduate Diploma in Digital Business der EMERITUS (MIT Sloan + Columbia Business School).
Christian is an entrepreneur and consultant with more than 15 years' consultancy experience in strategy, transformation and innovation processes in SMEs, family-owned and listed companies. He is also a co-founder and CEO of SaaS provider StrategyFrame® GmbH as well as co-host of the leading German strategy podcast 'Hoffnung ist keine Strategie' [Hope is not a strategy]. He has a Magister (graduate degree) from the University of Heidelberg in Political Science South Asia, an MBA in General Management from WHU and a Postgraduate Diploma in Digital Business from EMERITUS (MIT Sloan + Columbia Business School).
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Recenzii
"This book is a gem. It not only provides a sound foundation for thinking strategically, but offers powerful tools for translating these ideas into practice in a rapidly changing environment. A valuable field guide for creating winning strategies, applicable to managers at every level."
"Hope Is Not a Strategy brings to life the transformative power of strategic thinking when properly planned and executed. It delivers you an actionable playbook designed to help unlock strategic thinking for real, measurable business impact."