Analyses of early modern Latin American literature have often portrayed it either as a continuation of the Iberian tradition, or as a reaction against Spanish imperialism. However, such overgeneralisations cannot account for the complex corpus of writing produced in the 'New World'. This is particularly true for the study of Gongorism, the new style developed by the Spanish author Luis de Góngora (1561-1627), which transformed Baroque poetics on both sides of the Atlantic. In this monograph, Luis Castellví Laukamp examines Góngora's impact on the visual and artistic imagination of two major Spanish American authors: Hernando Domínguez Camargo (1606-1659) and Sor Juana Inés de la Cruz (1651-1695). Its implications extend beyond the Hispanic world to inform broader discussions about poetic influence, transmission of culture, and the relationship between art and poetry. Luis Castellví Laukamp completed his PhD at the University of Cambridge and is now a Lecturer in Spanish Cultural Studies at the University of Manchester.