Green Scorecard: Measuring the Return on Investment in Sustainability Initiatives
Autor Patricia Pulliam Phillipsen Limba Engleză Paperback – 16 oct 2010
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Specificații
ISBN-13: 9781857885545
ISBN-10: 1857885546
Pagini: 228
Dimensiuni: 153 x 228 x 14 mm
Greutate: 0.38 kg
Ediția:New.
Editura: John Murray Press
Colecția John Murray Business
Locul publicării:London, United Kingdom
ISBN-10: 1857885546
Pagini: 228
Dimensiuni: 153 x 228 x 14 mm
Greutate: 0.38 kg
Ediția:New.
Editura: John Murray Press
Colecția John Murray Business
Locul publicării:London, United Kingdom
Recenzii
Jack and Patti Phillips unravel the mystery of measurement by presenting a balanced set of measures that show the full impact of programs, including bottom-line measures such as business impact and ROI.
Written in an easy-to-understand format, The Green Scorecard shows how to measure the success of sustainability projects with a balanced set of data including ROI.
Return on Investment is an answer to what executives are asking for—Patti and Jack summarize everything a practitioner needs to know and do.
If narrowly defined ROI is the only criteria for determining project worth, we can probably kiss the planet goodbye…That’s why a deep dive on this subject is crucial, and that’s what Patti and Jack Phillips have done, in a way that will be useful and applicable.
Written in an easy-to-understand format, The Green Scorecard shows how to measure the success of sustainability projects with a balanced set of data including ROI.
Return on Investment is an answer to what executives are asking for—Patti and Jack summarize everything a practitioner needs to know and do.
If narrowly defined ROI is the only criteria for determining project worth, we can probably kiss the planet goodbye…That’s why a deep dive on this subject is crucial, and that’s what Patti and Jack Phillips have done, in a way that will be useful and applicable.