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Finance for Executives de Nuno Fernandes

Finance for Executives

Autor Nuno Fernandes
en Limba Engleză Paperback – 30 apr 2014

Problema fundamentală în managementul modern este prăpastia dintre deciziile strategice și impactul lor financiar concret. Mulți lideri excelează în marketing sau operațiuni, însă eșuează în a cuantifica valoarea creată sau în a înțelege mecanismele costului capitalului. Finance for Executives de Nuno Fernandes rezolvă exact această vulnerabilitate, oferind un cadru de referință care transformă finanțele dintr-un limbaj al experților într-un instrument de lucru zilnic. Ne-a atras atenția modul în care autorul elimină abstractizarea excesivă, înlocuind formulele aride cu modele de calcul în Excel și studii de caz aplicate pe date reale de piață. Observăm că textul nu se limitează la teorie, ci ghidează cititorul prin procese complexe precum evaluarea proiectelor de investiții, fuziuni și achiziții (M&A) sau politici de finanțare. Abordarea diferă de Financial Management de Eugene Brigham prin faptul că este mult mai puțin orientată spre mediul academic și mai mult spre aplicabilitatea imediată în sala de consiliu — capitolele sunt scurte, concise și proiectate pentru a fi consultate punctual atunci când apare o problemă de business. Stilul este unul pragmatic, eliminând jargonul inutil pentru a permite managerilor non-financiari să înțeleagă rapid cum pot stimula performanța financiară a organizației lor. Apreciem în mod deosebit accesul la template-urile financiare personalizabile, care transformă lectura dintr-un exercițiu intelectual într-o sesiune de lucru practică.

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Specificații

ISBN-13: 9789899885400
ISBN-10: 9899885401
Pagini: 352
Dimensiuni: 189 x 246 x 19 mm
Greutate: 0.63 kg
Ediția:1
Editura: NPV Publishing

De ce să citești această carte

Această carte este esențială pentru orice manager care dorește să aibă o voce autoritară în deciziile strategice ale companiei. Veți învăța să utilizați instrumente de modelare în Excel pentru a evalua investiții și a gestiona riscurile, câștigând capacitatea de a traduce strategia în indicatori de valoare financiară. Este resursa ideală pentru a trece de la intuiție la decizii bazate pe date economice riguroase.

Descriere

The book Finance for Executives: A Practical Guide for Managers meets the needs of global executives, both finance as well as non-financial managers. It is a practical and fundamental finance reference book for any manager, as it makes a perfect balance of financial management theory and practice. It focuses on corporate finance concepts from value creation to derivatives, including cost of capital (and WACC), valuation, financing policies, project evaluation, and many other essential finance definitions. Finance for Executives makes finance simple and intuitive, through the use of real world data (brief company case studies and empirical examples of concepts), Excel financial modelling tools, and practical short chapters. Target Audience This finance book is appropriate for business executives, from all backgrounds, seeking to Focus on the links between financial management and the strategy of their company, be it a private or publicly traded companyDiscover how to create value for their company and boost its financial performanceUnderstand the key topics of corporate finance for non-financial managers Create a cost of capital culture within a companyRefresh and broaden their understanding of the latest financial concepts and toolsLearn about financial management for decision makers - including financing and dividend policies, company valuation, mergers and acquisitions (M&As), project evaluation, cost of capital (WACC) estimation, or risk management and derivativesFinance for Executives is suited as a finance textbook for corporate finance programs, executive education courses, as well as in MBA, master's, and executive MBA programs. Indeed, the book is based on many years of executive education and consulting with world-class corporations from all continents of the world. What Is This Book About? Finance should be fun, and practical as well. With this book at hand, you will have access to a set of tools that will help you develop your intuition for solving key financial problems, improve your business decisions, and formulate strategies. This finance for managers' reference book is based on Simplicity - The core concepts in corporate finance are simple, and will become intuitively clear after using this bookConciseness - The chapters are short and self-contained to appeal to busy executives who are keen on value-added activitiesPractical focus - The key concepts of financial management are explained (and linked to Excel modelling tools), while you learn to identify the problems and pitfalls of different managerial choicesApplication of theory to practice - It highlights key academic research results that are relevant for practitionersReal-world focus - The book includes empirical data on several companies and industries around the world. Working with real-world problems and real-world data is more fruitful than theoretical discussions on formulasExcel Templates An Excel spreadsheet containing all the financial models used in the different chapters is available for download from the book's website. Practitioners will find the file easy to customize to their own requirements. It is useful in a variety of situations: value creation and its decomposition into managerial drivers or key performance indicators (KPIs), cost of capital (WACC) estimation, project evaluation, mergers and acquisitions, company valuation, derivatives valuation, etc.Editorial Reviews An excellent teach-yourself finance primer for non-financial executives, and, I dare say, even for most finance executives. Ravi Kant, Vice Chairman, Tata Motors, India The finance reference book for the desk of ANY manager. Michel Demaré, Chairman of the Board, Syngenta, Switzerland The perfect balance of practice and theory. Geert Bekaert, Professor of Finance, Columbia Business School, USA A key tool to improve your business decisions. Thilo Mannhardt, CEO of Ultrapar, Brazil Finance for Executives is easy to follow, and makes a boring subject actually quite exciting. Severin Schwan, CEO, Roche Group, Switzerland A must-have for your list of favorites. José Manuel Campa, Professor of Finance, IESE Business School, Spain