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Films that Work: Industrial Film and the Productivity of Media: Film Culture in Transition

Editat de Vinzenz Hediger, Patrick Vonderau
en Limba Engleză Hardback – 14 oct 2009
The history of industrial films - an orphan genre of twentieth-century cinema composed of government-produced and industrially sponsored movies that sought to achieve the goals of their sponsors, rather than the creative artists involved - seems to have left no trace in filmic cultural discourse. At its height the industrial film industry employed thousands, produced several trade journals and festival circuits, engaged with giants of twentieth-century industry like Shell and AT & T, and featured the talents of iconic actors and directors such as Buster Keaton, John Grierson and Alain Resnais. This is the first full-length book, anthology, and annotated bibliography to analyze the industrial film and its remarkable history.
Exploring the potential of the industrial film to uncover renewed and unexplored areas of media studies, this remarkable volume brings together renowned scholars such as Rick Prelinger and Thomas Elsaesser in a discussion of the radical potential and new possibilities in considering the history of this unexplored corporate medium.
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Specificații

ISBN-13: 9789089640123
ISBN-10: 9089640126
Pagini: 290
Dimensiuni: 160 x 241 x 33 mm
Greutate: 1.02 kg
Editura: Amsterdam University Press
Colecția Amsterdam University Press
Seria Film Culture in Transition


Notă biografică

Vinzenz Hediger is professor of media studies at Ruhr University Bochum in the Netherlands. Patrick Vonderau is assistant professor in the department of media studies at the same university.

Cuprins

Introduction
            Vinzenz Hediger and Patrick Vonderau
I           NAVIGATING THE ARCHIVE
Archives and Archaeologies
The Place of Non-Fiction Film in Contemporary Media
            Thomas Elsaesser
 
Record, Rhetoric, Rationalization
Industrial Organization and Film
            Vinzenz Hediger and Patrick Vonderau
 
Vernacular Archiving
An Interview with Rick Prelinger
            Patrick Vonderau
 
II          VISUALITY AND EFFICIENCY
Early Industrial Moving Pictures in Germany
            Martin Loiperdinger
 
Layers of Cheese
Generic Overlap in Early Non-Fiction Films on Production Processes
            Frank Kessler and Eef Masson
 
Images of Efficiency
The Films of Frank B. Gilbreth
            Scott Curtis
 
“What Hollywood Is to America, the Corporate Film Is to Switzerland”
Remarks on Industrial Film as Utility Film
            Yvonne Zimmermann
POUSSIÈRES
Writing the Real vs. the Documentary Real
            Gérard Leblanc
 
Thermodynamic Kitsch
Computing in German Industrial Film, 1928/1963
            Vinzenz Hediger
III        FILMS AND FACTORIES
Touring as a Cultural Technique
Visitor Films and Autostadt Wolfsburg
            Patrick Vonderau
Corporate Films of Industrial Work
Renault (1916-1939)
            Alain P. Michel
 
Filming Work of Behalf of the Automobile Firm
The Case of Renault (1950-2002)
            Nicolas Hatzfeld, Gwenaële Rot and Alain P. Michel
 
Eccentricity, Education and the Evolution of Corporate Speech
Jam Handy and His Organization
            Rick Prelinger
 
Centron, an Industrial/Educational Film Studio, 1947-1981
A Microhistory
            Faye E. Riley
 
Films from Beyond the Well
A Historical Overview of Shell Films
            Rudmer Canjels
IV        SEE, LEARN, CONTROL
The Personnel Is Political
Voice and Citizenship in Affirmative-Action Videos in the Bell System, 1970-1984
            Heide Solbrig
 
Behaviorism, Animation, and Effective Cinema
The McGraw-Hill INDUSTRIAL MANAGEMENT Film Series in the Visual Culture of Management
            Ramón Reichert
 
Technologies of Organizational Learning
Uses of Industrial Films in Sweden during the 1950s
            Mats Björkin
The Central Film Library of Vocational Education
An Archeology of Industrial Film in France between the Wars
            Valérie Vignaux
 
“Reality Is There, but It’s Manipulated”
West German Trade Unions and Film after 1945
            Stefan Moitra
 
V         URBANITY, INDUSTRY, FILM
Modernism, Industry, Film
A Network of Media in the Bat’a Corporation and the Town of Zlín in the 1930s
            Petr Szczepanik
 
A Modern Medium for a Modern Message
Norsk Jernverk, 1946-1974, Through the Camera Lens
            Bjørn Sørenssen
 
Harbor, Architecture, Film
Rotterdam, 1925-1935
            Floris Paalman
 
Industrial Films
An Analytical Bibliography
            Anna Heymer and Patrick Vonderau
 
The Desiderata of Business-Film Research
            Ralf Stremmel
 
Contributors
Index of Names
Index of Film Titles
Index of Subjects